It all started in 2007, when Helen, a mother and grandmother, had a vision to create a range of products that both did their bit for the environment, and encouraged healthy eating habits amongst children.

After trawling the internet, and undertaking extensive market research, Helen decided to develop a wrapper-free lunchbox, and a backpack with unique compartments to house the lunchbox, a freezer gel pack (to keep food fresh and cold) and drink bottle.

Whilst Helen has over 35 years experience in the corporate world, she had never had to deal with overseas manufacuturers, product prototypes and the like - talk about a steep learning curve!

Six months later, Boxy Design was borne, with the first shipment of product selling out in a couple of months!

Ideal to use at school, work, at the beach, for picnics, on camping trips, long car drives, and sleep-overs, the backpack really is 

     One Stop Gear Carrying System for Kids and Adults

We hope that you will enjoy our simple, food-friendly backpack system!

Our Mission

At Boxy Design, we are passionate about the health of our children, and the healthy of our planet.  Therefore, our mission is simple.

Our Philosophy

We are passionate about the health of our children, encouraging healthy eating habits, and also doing our bit to protect the environment.

The cost of pre-packaged foods and rubbish removal are substantial, child-hood obesity levels are increasing, and our planet is dying!  Let's look at the alternatives and be proactive in our push to achieve healthier children and a healthier planet.

Schools are educating the next generation on how to achieve this healthy lifestyle, as well as ways in whch we can help to sustain and protect our environment.  As a community here is our chance to put the theory into practice, and make a difference, not only for our children, but also for future generations to come.

We're proud that our products help schools and individuals to do just that.  It's our goal to introduce our backpack carrying system into 25% of primary schools by 2010 and 50% by 2012.